GA can quickly become confusing because there are so many numbers and so much technical jargon. It tells you how strong an entire website’s backlink profile is on a scale of. They define your niche and help you identify your competitors. 2. 9. If the redirect is removed and the original page is restored, the original page has to build brand-new. works as a full stop symbol. That means that. Clasificación del dominio (DR) Ranking Ahrefs (Ahrefs Rank - AR). To do that, enter your domain or URL in the “Domain or URL” field, then choose "Lost backlinks" for the "Scope. Check out the world’s leading digital brands, and how they stack up:AhrefsのURでよくある質問. Get keyword ranking positions for desktop and mobile. Let’s take a quick look at how this report can be used: t he folks at Canva have a Templates section on their website which lost a lot of search traffic recently. Here’s how: Open Ahrefs’ Site Explorer. Ahrefs’ SEO Title Generator can assist in optimizing titles for better search engine visibility. st into the Positions Explorer, it shows a list of over 94,000 keywords that we rank. And there you have it—all keywords the website ranks for in Google. See paid keyword metrics, ad copy and URLs from 170+ countries. On the overview page, click on your ‘Organic Keywords’ metric to view your organic keywords and rankings. 7 Technical SEO. Part 2. Reveal every keyword for which the target website or web page ranks in the top 100 across 155 countries. ahrefs_rank int + + URL Rating of the referring page. In AR, the strongest value is 1, and if there is an upward movement, it represents a negative situation. ”. Enter your competitors’ below where it says “Show keywords that the below targets rank for. The Definitive Ranking of the Digital World. This month we’re introducing the long-awaited Calendar positions report, new historical SERP features in Keywords Explorer, and lots more exciting stuff. Here are more features that make Ahrefs’ Backlink Checker special: See followed and nofollowed links — The more quality followed backlinks a site has, the more trustworthy it is in the eyes of Google. Find out what the modes mean on Ahrefs and how to effectively use them when adding a URL or domain. It is better than Alexa rank. ”. 3/ See keywords that bring you traffic. ”. Some people call this “domain. Here within Rank Tracker, you will be able to see your current tracked keywords and their respective ranking position, search volume, search traffic, keyword difficulty, SERP features, the URL and the date last checked. Generate thousands of relevant keyword ideas for your videos. It has all the key features of Ahrefs including rank. number of referring domains. Using a pyramid structure with no such stipulations solves this. DR (Domain ratings): Due to the large backlink index of Ahrefs, this metric is more accurate than Moz’s Domain Authority. DR is measured on a logarithmic scale from 0 to 100, with the latter being the strongest. Shows every keyword for which the target website or web page ranks. Ahrefs DR (Domain Rating) is a metric that measures the authority of a website’s backlink profile on a scale of 0 to 100. first_seen date + + The date Ahrefs' bot first found a backlink to your target website or URL on a given referring page. Select an important goal and sort the table by conversion rate. Pick a plan that suits your needs, and we’ll see you on the other side. Keywords Explorer helps you determine how hard it would be to rank in the top 10 search results for a given keyword. Ahrefs domain rank (AR) is the order in which all the websites in Ahrefs database rank in terms of the quality of the website backlink profile. Link building is the process of getting other websites to link to pages on your website. Và được phân loại theo quy mô, chất lượng của hồ sơ backlink. Change the mode to “and enter a site in your industry. Best for Interactive reporting and alerts. Similar to search engines like Google, Ahrefs has an index—a list of websites on the web—that ranks the crawled websites based on their popularity in terms of links. The tool allows you to compare performance over time to competitors from 170 countries. Just search for any word that defines your niche in Keywords Explorer and use the search volume filter. And beyond that, SE Ranking’s data quality is pretty much on-par with your average SEO tool. 9. By inputting relevant keywords and describing the content accurately, the tool can generate SEO-friendly titles that improve the ranking of web pages in search engine results. Go through the list and pick out those relevant to your site. Login to Cpanel > Zone editor > Manage (next to the domain) > Add record > Type > TXT. ”. Just log in to your site’s CMS (e. On the main page of free domain authority checker, you will find a small text field with text that says “Enter URL. Every keyword research tool asks for a seed keyword, which it then uses to generate a huge list of keyword ideas (more on that shortly). These stats about ranking on Google may surprise you. Both internal and external backlinks links are taken into account when calculating URL Rating. Make sure you’re optimizing for the right keyword. Here’s how: Open Ahrefs’ Site Explorer. Within each SERP, you can see information like the Ahrefs Rank (AR), Domain Rank (DR), URL Rank (UR), No. URL Rating (UR) is a metric used in SEO that estimates the strength of a webpage’s backlink profile on a scale from 0 to 100. 可见性：从跟踪的关键字到您的网站的所有点击的估计百分比。. Ahrefs has been the number one tool in our SEO tool belt for many years. Within the Rank Tracker Dashboard, click on "Keywords" from the target project. , WordPress), navigate to the old post, then delete the old content and replace it with the new. Analyse your website for common technical SEO issues and optimisation best practices. This lets you see the whole picture and make informed decisions. Phrase Match: the anchor text contains the keyword phrase for. Seo Rank API, "version 3", getting data from Majestic. Get keyword ranking positions for desktop and mobile. Step 2. April 8, 2020 9 min read. We’ve replaced the Ahrefs Rank metric from the SERP overview tables in Site Explorer and Keywords Explorer with a word count metric. If the 404 page had important external links pointing to it, then you might want to consider 301 redirecting the page. Overview 2. Enter your target keyword, add your website, and choose your target location. It allows users to monitor their website's performance and make informed decisions based on the data. This improves page speed, which, to reiterate, is a ranking factor. Commencez à utiliser le vérificateur de classement des mots clés d’Ahrefs pour suivre les mots clés et leur classement dès maintenant ! Voir les tarifs. 8. Here within Rank Tracker, you will be able to see your current tracked keywords and their respective ranking position, search volume, search traffic, keyword difficulty, SERP features, the URL and the date last checked. If Google ranks multiple URLs for a keyword, that can be a sign of a cannibalization issue. The term “logarithmic scale” means that the gap between DR 70 and DR 71 is much bigger than the one between DR 20 and DR 21. Backlink anchor text — Analyze anchor texts to see. Outgoing links report with link highlighter and broken link. This is where you will be writing or copy/pasting the link of your website and click on the “I’m not a robot” checkbox. SEO Powersuite is one of those Ahrefs alternatives that give you all the SEO tools you need at a fraction of the cost as that of Ahrefs. Just enter up to ten words or phrases and choose from one of six keyword ideas reports. We wrote this beginner’s guide to help you understand some of the basics and where your time is best. Within the mobile view, you'll also be able to see the respective mobile related data. This is where you select the modes when adding a new competitor on Rank Tracker: So there are 4 modes for site analysis. More topical authority. Never run out of content ideas again. Go the Best by links report. URL parameters and hash parameters are not parts of the URL slug. Write the post. 获取多达 10,000 个关键字的详细排名报告. And some of them don’t compare to what Ahrefs offers. Top Keyword (and its estimated search volume). Source: Ahrefs. Go back to Search Console and hit “Verify. Using the Ahrefs toolBar extension is a better way to analyze the competition and find link building opportunities. Column Type Where Having Description; url string + + Target of the request. Since Ahrefs has such a comprehensive index, it really makes this type of. 2. You’ll also find links to useful resources from our SEO Blog and YouTube channel throughout, so you can forge your own path to SEO mastery. Semrush: Best for Power Users. Hi, Please add a feature of filtering sites using ahrefs rank and DR/UR. 0. When we put process. 1. Once analyzed, you will be able to see a number of SEO metrics like organic traffic, number of referring domains, backlinks, etc. Indexability is a webpage’s ability to be indexed by search engines. Now, it’s time to put the “icing” on the cake and make it doubly clear to Google and searchers your page is relevant. To do that, use the backslash before the character. Search Engine Results Pages Explained. Ahrefs Rank: Ranking website versi Ahrefs; UR: UR atau URL Rating merupakan rating dari URL atau suatu halaman website . We’re powered by seriously big data. Switch from HTTP to HTTPS. To calculate the UR of your website, you can put it into the site explorer of Ahrefs, and you will get the number for the homepage alone. Plug each URL into Ahrefs’ Site Explorer and check the Organic Keywords report. That said, the task I find myself doing most often is running a content gap analysis for keyword research. Comprehensive link analysis. Choose a winning format and angle. November 17, 2020 14 min read. 1. 1. Within the mobile view, you'll also be able to see the respective mobile related data. Permanently migrate to a new domain. META SEO Inspector. This is a great way to find out what could be working for your competitors and find inspiration for your own landing pages. This makes it arguably the best tool on the planet for backlink research—a crucial everyday task for. It’s easy to get started tracking keywords with Ahrefs. Use Ahrefs’ Keywords Explorer. One way is to paste the URL of a top-ranking post for your target keyword into Ahrefs’ Site Explorer. So if you lack experience in SEO tools like Ahrefs, I have selected 11 simple and super actionable use cases that you can try right now and get immediate value from. What’s new at Ahrefs? (Dec 2022) By Rebekah Bek. SEO involves keyword research, content creation, on-page SEO, link building, and. Ahrefs Rank (AR), number of backlinks, Ahrefs URL Rating (UR), number of referring domains, and number of keyword rankings. It’s free and allows you to: Audit your website for 100+ SEO issues (and explain how to fix them). SiteChecker displays not only the Ahrefs rank but also the domain rating, total external backlinks, and much more: These metrics allow you to see how your site is currently performing. ahrefs_top int − + Ahrefs Rank of the target domain. 100 websites. Poor Rank Tracking: Ahrefs only updates your rank tracking reports once every 7 days for their lite plan. So the next step is to check that people searching for these services actually want to shop local. Referring Page – The number of pages with a hyperlink pointing to a URL. g. Login to Cpanel > Zone editor > Manage (next to the domain) > Add record > Type > TXT. Domain Rating (DR) Ahrefs Rank (AR) Our proprietary Domain Rating (DR) metric is. Ahrefs Rank (AR):Meta descriptions, however, are not a direct ranking factor. Using the Ahrefs rank tracker tool is a great way to consolidate the data you want to monitor. Rank Tracker te permite supervisar tu posicionamiento de Google en el escritorio y en el móvil en 190 países. For every top-ranking page, we show you backlink metrics to help you gauge the competition and understand the ranking difficulty of a keyword: URL Rating (UR) is an SEO metric developed by Ahrefs that represents the strength of the page’s backlink profile. To find out if you have a good Ahrefs rank, you should compare it to your competitors. If we do this for the keyword. Column Type Where Having Description; url string + + Target of the request. If you’re using Ahrefs’ Keywords Explorer, choose a country from the dropdown. Importeer of voer gewoon een lijst met zoektermen in, voer meerdere landen per zoekterm in en geef ons de URL’s van je concurrenten. 22. While limited compared to a paid Ahrefs account, they’re still immensely valuable for anyone who’s. Google Keyword Planner is widely regarded as the best source of keyword search volume data, as it comes directly from Google itself. Rating of a URL (UR) Ahrefs’ measure for determining the authority and power of a particular web page is URL Rating (or occasionally termed URL Ranking on other portions of their site). Right now, you’re reading the Ahrefs Blog. Otherwise, click “Discover new keywords” to find new keyword ideas. Ahrefs Rank (AR) chỉ xếp hạng những trang web có trong cơ sở dữ liệu của họ. JavaScript is not bad for SEO, and it’s not evil. Ltd. Consulta sitios web, URL o subsecciones para ver métricas de SEO útiles e interesantes: Número de dominios de referencia. Discover new keywords. Spamming forums with links to your site is a pretty old-school link building technique that, in honesty, doesn’t do anything for your site. Ahrefs Site Explorer is the primary tool you need to track and monitor URL Rating (UR) in Ahrefs. Set the mode to “URL” and hit “Analyze. Internally link where relevant. Keyword Difficulty (KD) estimates how hard it will be to rank on the first page of. Número de backlinks. This tool takes all the keywords your target page ranks for in the top 100 and finds mentions of them on your site. Important notes: UR is a page-level metric, whereas DR is a domain-level metric. Ahrefs. Domain Rating is a metric tool developed by Ahrefs to gauge your website’s backlink profile. Ahrefs Rank (AR) ranks all the websites in our database in order, by the size and quality of their dofollow referring domains — basically, by their DR . Most accurate Google web traffic data: Google Analytics. Just log in to your site’s CMS (e. Learn what keywords your website ranks for and compare how you stack up against competitors in the SERPs. ahrefs_rank int − + URL Rating of the target. Craft a data-driven outline. Backlinks. Check for multiple ranking URLs. We’ve now revamped Referring domains – the report that shows you which unique websites are pointing to a domain, URL, or subdomain. • Receive alerts for new content. ”. The key factor that makes Ahrefs stand out is data quality. 1 How Search Engines Work. This represents the total number of nonzero factors used throughout the URL. Backlink anchor text — Analyze anchor texts to see. Find keywords with traffic potential. Penguin 4. Then, head to the Backlinks report and look at the links anchors and surrounding text for trends. Here’s the process: Plug your website into Ahrefs’ Site Explorer and go to the Content Gap tool. Limitations: Free for the top 100 backlinks. It works by sending the 301 “Moved Permanently” HTTP status response code to the browser or web crawler along with the new destination URL. Other metrics, such as Referring Domains and Backlinks, represent the breadth and volume of a website's link network, while Organic Keywords, Organic Traffic, and Traffic Value highlight the website's. In this guide, you’ll learn:Url Rank y AHREFS Domain Rank. The Anchor Text. Empieza a utilizar ahora el Comprobador de posicionamiento de palabras clave de Ahrefs (Keyword Rank Checker) para rastrear palabras clave y su posicionamiento. Use our free keyword rank checker. , WordPress), navigate to the old post, then delete the old content and replace it with the new. Create an. It is measured on a scale from 0 to 100, with the latter being. 100 % gratis. Column Type Where Having Description; url string + + Target of the request. It was developed by Ahrefs, a popular SEO tool provider, and was first introduced in 2016 as an alternative to other domain authority metrics like Moz’s Domain Authority. Ahrefs Rank (AR) is a concise measurement of backlink profile quality. 100% gratuit. Alerts by Ahrefs will monitor the most important SEO metrics of your. When we put process. Filter for keywords where you rank in positions 3-10. Additionally, along with the Url score, our Bulk Domain Reputation Checker will also show you the Ahrefs Rank for any given domain you enter. Search for the URL of the page you want to rank on the first page, and choose “Target URL” from the dropdown. You can get several of these as email alerts. Submit via Bing Webmaster Tools. The more and higher-quality dofollow referring domains a website has, the higher its DR is, and the closer its AR is to #1. Here at Ahrefs, we have integrated keyword rank checking functionality into 3 core tools: Site Explorer. DR: Domain Rating. It does this by calculating a Keyword Difficulty score from 1 to 100, with 100 being the hardest. Number of Keywords. We wanted to give all content creators the data they need to optimize their websites. Search Engine Optimization Explained. Get a set of important SEO metrics for every keyword you're tracking: Visibility: The estimated percentage of all clicks from tracked keywords to your website. But . Add any confirmed services to your initial list. Ahrefs Rank (AR): It is a ranking value calculated by Ahrefs according to the status of inbound links to the relevant domain and backlink profiles. Go to the Organic keywords report. This is helpful for assessing the top-ranking pages and understanding why these pages are ranking where they are. Phrase match. BrightLocal’s Local SERP Checker. ahrefs_rank int + + URL Rating of the referring page. Republishing your post is the easy part. Align your blog post with search intent. The first step of a SERP analysis is to get a rough sense of the traffic opportunity and ranking difficulty opportunity. Understanding how search engines function is crucial if you’re doing SEO. Domain Rating (DR) is an Ahrefs metric that shows the relative strength of a website’s backlink profile. If they’re in positions #2-10, you can get way more traffic just by ranking a few positions higher—so that may be a good focus. For the first three search results, you’ll also see important SEO metrics like the number of referring domains, number of backlinks, estimated search traffic, etc. UR (URL ratings): This determines how influential a URL may be based on the number of backlinks pointing to it. Ahrefs begint dan met het tracken van de data en stuurt je regelmatig updates. Get more out of this post with our free keyword strategy template. The page that is the best match will determine the ranking position, but the most relevant page for a user will be shown in the SERPs. It’s developed by Ahrefs, a data. Craft a data-driven outline. In 2021, Google’s Gary Illyes said on Twitter that redirect signals consolidate permanently to the new location after one year. At the top of the screen in Ahrefs, change the URL from your site to your competitor’s URL. Some of SE Ranking’s features aren’t extremely useful. As with many things in SEO, it depends. 0 became the default view for Ahrefs’ Site Explorer. Domain Traffic. It’s worth mentioning the negative effect of Google’s algorithm updates must. To do this, paste the website’s URL in Ahrefs’ Site Explorer and adjust the filters to find what you need. Another way to create sections within a website’s. You can rank for hundreds of keywords if you optimize for one. Your homepage should clearly “tell” Google and your readers what your product/service is about. Click the Organic Keywords report. ” They may look and sound different but serve the same purpose: domain and page authority. Ahrefs rank sắp xếp theo thứ tự từ thấp đến cao. A Featured Snippet (otherwise called Answer Box) is a brief answer to a user’s search query, which is displayed on top of Google search results. 3. Get a better understanding of your website’s SEO potential with the help of actionable SEO metrics like Search Volume, Keyword Difficulty, and Traffic Value. In the SERP overview, you'll see the following SEO metrics for the top 10 pages: Ahrefs Rank (AR); Domain Rating (DR); URL Rating (UR); Number of backlinks; Number of referring domains; Estimated monthly organic traffic in the target. Our comprehensive data allows us to provide reliable estimations of a website's organic search traffic in Google. For example, let’s say that you have some dining room chairs and a sofa in the same style. Screenshot from Wincher rank tracker. Naked URL - The actual target URL as it appears in a web browser’s address bar. Besides, you can check rankings by country. The 301 redirect is the most common redirection method. Domain Authority is a domain score developed by Moz to predict a website’s chances of ranking on search engine result pages (SERPs). This use case helps in enhancing organic search traffic, increasing. A 301 redirect indicates that the web page or resource was moved from one location to another permanently. ; Spyfu–. For example, if the delta for this number is -26. Bekijk data op domein- en paginaniveau voor ieder doel. Indexability issues. An easy way to get more traffic is to: Find high-volume keywords (volume: at least 500) for which you rank in position 3-7. If you’ve been in SEO for a while or you’ve already done some. Get your basic on-page SEO down pat. ahrefs_rank int + + URL Rating of the page. Domain Authority is a Moz metric that predicts a website’s performance on search engines. Moz is a great tool to use to check your page rankings on Google. Choose a winning format and angle. Ahrefs Rank (AR) ranks all the websites in our database in order, by the size and quality of their dofollow referring domains — basically, by their DR . Choose the right keyword. Ahrefs. Split a URL into 3 columns for HTTP protocol, root domain, and URL slug; Split a list of comma-separated values into multiple columns; Split a root domain into 2 columns for domain name and domain. Best free way to check Google rankings for any site: Semrush. Founded in 2010 by Dmitry Gerasimenko, it is now one of the best-known SEO solutions available — and used by millions of companies around the world, including big brands like Shopify, eBay, LinkedIn, Uber, Adobe, Zoom and Facebook. This website ranking measure is determined on a logarithmic scale, and the score ranges from 1 to 100, 1 being where all new websites start and move on up from there. On the other hand, the term Domain Ranking is an Ahrefs metric, which indicates the strength of a website’s backlink profile. Then, head to the Backlinks report and look at the links anchors and surrounding text for trends. Write a unique description for each page; Try to summarize content accurately; Avoid generic descriptions; Use. Choose the target keyword. Domains Evaluated. Google Analytics is a powerful tool for improving SEO with virtually infinite possibilities and best practices. Get started. 14, 2023 This is a complete guide to Ahrefs. Treating SEO as a one-time thing. is a software company that develops online SEO tools and free educational materials for marketing professionals. This beginner’s guide, consisting of seven chapters, has everything you need to understand the basics of SEO and start ranking higher. During this time, new keywords will be added, and. As of writing this review, they have already crawled 216 million domains and indexed 404 billion pages. Best for local search traffic: SE Ranking. Here’s how to use it: Go to Site Audit (and choose your project) Click the Internal link opportunities report. So, if you experienced a negative SEO attack on one page, Penguin would penalize your entire site and rankings would drop across the board. " Choose an interval and hit “Add. Hit search. In short, Ahrefs is a suite of tools that help you optimize your website for search engines. Most accurate Google web traffic data: Google Analytics. David Stein, VP of Content and SEO, Wunderman Thompson. Use Ahrefs’ SEO Toolbar. ”. Hier sind einige Punkte, für die das Tool hilfreich sein kann: Hinzufügen von Titles, Meta Descriptions, OG Tags. 2. 以下は、AhrefsのURに関するFAQ（よくある質問）です： Q1：「URはGoogleのPageRankと似ていますか？」 URLレーティング（UR）の算出には、PageRankの基本原則と同じものを使用しています。 ページ間のリンクをカウントしていますThe easiest way to do this is to click on the Date settings, head over to the Compare tab, and select a year-over-year comparison for the period you’re investigating. Recommendation. Ahrefs Alerts is a powerful feature that allows you to set up notifications for changes in your UR or that of your. 1. It’s also worthwhile to mention that going viral still helps with things like branding, awareness, leads, and possibly even new business opportunities. 9. 6 billion monthly clicks. Get started. Now that’s out of the way…. Thorough content is high quality content. Pages need to be crawlable and indexable to even have a chance at ranking, but many other activities will have minimal impact compared to content and links. For example, the site:. It does this by understanding why a searcher is looking. Best for checking web traffic on multiple browsers: Ahrefs. Google Search Operators: The Complete List (44 Advanced Operators) By Joshua Hardwick Reviewed by Sam Oh. Along with the URL, the tool shows the total number of shares on Facebook, Twitter, and Pinterest. Get detailed ranking reports for up to 10,000 keywords. David Stein, VP of Content and SEO, Wunderman Thompson. All known “rank tracking” tools only track your positions on the keywords you add to them. Go to Ahrefs’ free traffic checker; Enter the URL of the. This is where you select the modes when adding a new competitor on Rank Tracker: So there are 4 modes for site analysis. Using a pyramid structure with no such stipulations solves this. Find low-competition keywords. New Keywords alert. That can hurt your rankings. 1. The site whose screenshot is shown below has certain metrics listed in the Site Explorer. Ahrefs offers subscription packages for any budget. Ahrefs Rank. Explore organic and paid traffic metrics for any website using Site Explorer. ahrefs_rank int + + URL Rating of the referring page. This filter shows the most relevant results by showing only the keywords where all of these websites rank but yours doesn’t. Using Ahrefs’ Rank Tracker –. Here they are: See how much search traffic your competitors get. Sometimes, long-form content is overkill and a waste of resources. Domain Rating (DR) is a metric that shows the strength of a given website’s overall backlink profile. 7% of “lucky” pages to see how quickly they got from nowhere to the Top10. First, enter the query a broader category is targeting, e. Here’s how to do that in five steps. Finally, and I should have put this first in this mini review of Ahrefs Rank Tracker, at the top of the dashboard you can see an overview of how your tracked keywords are performing, alongside many other filters available to really drill down into specific. Generally speaking, each domain splits its rating equally amongst the domains it links to. The bigger the number, the stronger a page's link profile is. Internally link where relevant. In the regex, you have to “ escape ” some symbols so that they are not recognized as special characters. This tool takes all the keywords your target page ranks for in the top 100 and finds mentions of them on your site. Unlike the 302 redirect (temporary. A URL Slug is the part of the URL that follows the slash (“/”) after the domain name or subfolder. com can be a gold mine for keywords in the mechanical keyboard niche—almost 5,000 keywords with a volume of 100–1000 and KD up to 10. Reflecting over 10 years of investment, Similarweb’s DigitalRank(TM) is the definitive measure of the digital world -- and is relied on daily by leaders like Google, Amazon, and Microsoft. In simple terms, a 301 redirect tells the browser: “This page has moved permanently. Keyword Difficulty (KD) is an SEO metric that estimates how hard it would be to rank on the first page of Google for a given keyword. Along with the keywords, Site Explorer will show you important SEO metrics like current position on the SERPs (search. Use Ahrefs’ SEO Toolbar. The Keyword Difficulty score is based on a weighted average of the number of referring domains to the top 10 search results. Let’s look at the traffic estimates in Ahrefs for ahrefs. The URL rating shows the power of the page's link profile. Local SEO is about ranking for keywords with local intent, meaning the people searching for them are explicitly looking for local services. It then. Replace spaces with hyphens. They’re made up of organic and paid search results. Pick a plan that suits your needs, and we’ll see you on the other side. Metrics such as Ahrefs Rank (AR), Domain Rating (DR), and URL Rating (UR) help gauge the strength and authority of a website's backlink profile. Google advanced search operators are special commands and characters that filter search results. But as Google’s Gary Illyes alludes to in this video, hreflang tags can also have a direct effect on rankings because pages in a hreflang cluster share each other’s ranking signals. URL Rating (UR) is an SEO metric developed by Ahrefs that represents the strength of the page’s backlink profile.